Balraj has over 15 years experience in the technology and digital design space. He started his own Web and Creative Agency Creative Crisp in 2010 working with major brands like the National Hockey League and Wal-Mart with a focus on digital design, technology and ecommerce projects. In 2015, Balraj joined Shopify to lead a Solution Engineer and Innovation team and in tandem worked on a number of startups projects. Together with his friend and business partner Shehan De Silva - Balraj brought to life the vision of the Lost Craft brand in early 2015 - from branding concepts to design. As the business grew its portfolio of products and brands - he executed the creative process of the brands for exposure into various mediums physical and digital.

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